Carvana PPA Tour Announces Exciting Partnerships

The Carvana PPA Tour, pickleball's top professional organization, had two major announcements in September that accentuate the continued growth of the league and sport. 

On September 13th, the PPA Tour and Major League Pickleball announced an agreement to merge under a unified and definitive professional pickleball holding company. PPA Tour owner Tom Dundon is among a handful of individuals investing $50M into the deal. 

“Over the past few years, we have seen ever-increasing interest from investors, sponsors, fans and players who understand the immense value in the future of professional pickleball,” said Dundon. “The holding company unifying the PPA Tour and MLP will create a streamlined sport for fans and add more meaningful opportunities for player competition, broadcasting rights and sponsorship throughout the professional pickleball calendar.”

On September 27th, the PPA and Tennis Channel announced a joint venture to grow the sport even further. As part of the deal, Tennis Channel will produce all PPA Tour events and broadcast a majority of them across its platform. Additionally, there will be an integrated ad sales effort and the launch of a new 24-hour pickleball channel. Tennis Channel's parent company, Sinclair, will retain equity in Pickleball.com, the parent company of the PPA Tour. 

Hyperspace Ventures is excited to be involved in the growing future of pickleball, with a broad portfolio of pickleball companies including Pickleball.com, TopCourt, and the PPA Tour.